CES+ introduces 'Cinema-as-a-Service' system
Miami-based CES+ announced the launch of the industry’s first “Cinema-as-a-Service” (CaaS) system during CinemaCon.
CES+ leveraged its data, technology and services to design an innovative subscription service model that will evolve the way exhibitors buy, operate and support projection and sound equipment.
Cinema-as-a-Service is a 100% agnostic and comprehensive end-to-end managed service system that significantly decreases exhibitors’ upfront investments and removes the weight of projection operations.
In the words of Luis M. Arreola, VP of business development at CES+: “We deliver a solution that supports our customers’ need to adopt latest-generation equipment for all their auditoriums, such as laser projection and immersive sound, so they can offer guests a more engaging experience. This not only helps exhibitors to keep their venues updated but also gives them key differentiators to attract more guests.” Through CES+’s Cinema-as-a-Service solution, he says, exhibitors can easily invest in new technology and equipment starting at US$10 an hour.
Further, the company notes, for the same rate and during the entire lifetime of the service agreement, CES+ alleviates client worries around their theatrical operations, equipment maintenance and tech support by providing a broad network of certified technicians and a 24/7 support center, empowered by CIELO solutions and predictive analytics.
“Cinema-as-a-Service is just the beginning of a new wave of CES+ continuous innovation we leverage on solid technology and partnerships to guide our customers to create a genuine competitive advantage,” said Guillermo Younger Jr., CEO at CES+.
CES+ will also unveil other launches during CinemaCon, pivotal among them the Projection Network IT Management Service and the fifth version of CIELO.