First Course: Theatre Circuits unveil new and upcoming dine-in venues
Studio Movie Grill
SMG’s signature design marries crisp architectural details and natural materials. The interior is modern and features a selective mix of textiles, stone surfaces, warm woods and furniture classics. SMG Bakersfield, which opened on April 12, adopted this new prototype and is the circuit’s 30th location and sixth in California.
“Our newest prototype is a marriage of 25 years of in-theatre dining expertise and execution, and SMG Bakersfield is our first West Coast location to experience it,” says Ted Low, senior director of brand and creative. “Our trademark design materials are now combined with an open-air bar, patio and modern lounge area that enhance SMG’s immersive moviegoing experience. SMG Bakersfield is equal parts design, technology and Southern hospitality. It’s truly a place to relax, unwind and have some fun.”
SMG is also remodeling its Downey, Monrovia and Redlands locations to full concept. They will all be completed this summer, while retaining their architectural integrity and history.
Each Alamo Drafthouse location’s menu features burgers, pizzas, salads, snacks and desserts prepared fresh from locally sourced ingredients. Their chefs regularly create special menus inspired by both classic cinema and upcoming blockbusters. And every Alamo Drafthouse location highlights and promotes the best local craft breweries.
Alamo Drafthouse just opened two new locations in the Dallas market, and the circuit has nine new theatres in development in the following cities: Denton, TX; North Richland Hills, TX; Katy, TX; Sugar Land, TX; Tempe, AZ; Los Angeles, CA; St. Louis, MO; Woodbury, MN, and Woodbridge, VA.
Movie Tavern’s new locations, such as Little Rock, AR and Trexlertown, PA—which is set to open late summer 2018—feature a new bar concept called “The Tavern,” complete with comfortable couch seating, a fireplace and traditional bar games like darts and shuffleboard. The New Orleans-based circuit has also just introduced a new chef-inspired menu with more than two-dozen new entrees, garden picks, starters and desserts, including General Tso’s Cauliflower, Baked Rigatoni with Spinach and Portabella and Roasted Salmon over Brussels Sprout Cranberry Walnut Salad. The cinema-eatery also expanded its local craft beer selection in each market, including a 42-oz. commemorative tankard with discounted refills.
Marcus Theatres’ Big Screen Bistro Express℠ concept offers full-service, in-theatre dining with a complete menu of entrees, appetizers, salads, sandwiches, desserts and drinks. Recent openings includeSt. Charles Cinema in St. Charles, MO (three auditoriums) in fall 2017and Des Peres Cinema in Des Peres, MO (three auditoriums) in winter 2017.
Coming soon is theBistroPlex at Brookfield Square in Brookfield, WI.
Described as “a restaurant that serves movies,” the BistroPlex at Brookfield Square will feature in-theatre dining in every auditorium, as well as a separate, full-service bar and lounge area. Each auditorium will feature Marcus Theatres’ signature DreamLounger℠ recliner. It will also include an outdoor dining option.The original BistroPlex, BistroPlex Southridge, opened in Greendale, WI, in June 2017. It features in-theatre dining in all eight auditoriums.
Flix Brewhouse offers a unique combination of first-run dine-in cinema and microbrewery; a dozen signature Flix Brewhouse beers are brewed on premises.
Three new Flix Brewhouse locations are under construction and scheduled to open in 2018: Little Elm, TX (Dallas area); Madison, WI, and Chandler, AZ (Phoenix). Meanwhile, the circuit is launching the next-generation Flix Brewhouse design model in El Paso, TX, and Mansfield, TX.
Metropolitan Theatres announced plans to open a new luxury dine-in cinema in 2019, located at Outlets at San Clemente in Orange County, Calif.
The 45,000-square-foot ten-plex will feature reserved luxury recliner seating, a 60-foot Premium Large Format (PLF) screen and provide an all-digital experience. The theatre will offer a full-service restaurant and bar providing moviegoers dining options before and after the film, as well as in-auditorium service.
Metropolitan Theatres currently operates 16 theatres and 89 screens in California, Colorado, Idaho and Utah.