News





Former AMC exec Greg Rutkowski dies at 64

Dec 5, 2012

Greg Rutkowski, a leading theatrical exhibition executive, passed away on Nov. 28 in Los Angeles from pancreatic cancer. He was 64 years old.

Rutkowski had an outstanding 20-year career with AMC Theatres and was a key player in expanding the circuit and introducing numerous marketing initiatives. During his tenure, the company expanded its corporate operations into five divisions, established its Training Academy, introduced the first cupholder armrest, rolled out a computerized box office and went public on the NASDAQ and American Stock Exchanges. He was integral to the circuit’s expansion, especially in Los Angeles, including their flagship Century 14 and one of the first high-volume theatres in Burbank, the Burbank 10. He also was instrumental in changing the face of the Third Street Promenade in Santa Monica. His decision to open AMC’s Santa Monica 7 Theatres provided the impetus for other theatres and upscale retail stores to move into the area.

Some of Rutkowski’s many marketing initiatives included launching the “Silence Is Golden” program which reminded patrons not to talk during the movies, introducing “Clip” as the company-wide mascot in their feature presentation trailers, and rolling out the industry's first wide-scale guest loyalty program with the AMC MovieWatcher Club.

After AMC, Rutkowski had a number of senior management positions on both the exhibition side as well as distribution. He co-founded (with Jonathan Dern) The Bigger Picture, which was a pioneer in the development and introduction of digitally delivered content and films for theatrical exhibition. In 2008, The Bigger Picture was sold to Access Integrated Technologies, which is now Cinedigm Digital.

During Rutkowski’s career, he worked for two other exhibition companies, including overseeing all site selection for the newly launched Sundance Cinemas where he was executive VP and chief operating officer. And at Century Theatres, as executive VP of corporate development, he expanded the circuit with an additional 525 screens in 11 states within two years.

Most recently, Rutkowski owned and operated Digital Attractions, a marketing and distribution company for independent and specialized film.

Rutkowski is survived by his daughter Jennifer Wilkinson, granddaughters Orly and Nya Wilkinson, and sisters Gerry Hannan and Mary Brooks.

In lieu of flowers, the family has requested memorial donations be made to the Lustgarten Foundation for Pancreatic Cancer (www.lustgarten.org) or the Will Rogers Motion Picture Pioneers Foundation (www.wrpioneers.org).


Former AMC exec Greg Rutkowski dies at 64

Dec 5, 2012

Greg Rutkowski, a leading theatrical exhibition executive, passed away on Nov. 28 in Los Angeles from pancreatic cancer. He was 64 years old.

Rutkowski had an outstanding 20-year career with AMC Theatres and was a key player in expanding the circuit and introducing numerous marketing initiatives. During his tenure, the company expanded its corporate operations into five divisions, established its Training Academy, introduced the first cupholder armrest, rolled out a computerized box office and went public on the NASDAQ and American Stock Exchanges. He was integral to the circuit’s expansion, especially in Los Angeles, including their flagship Century 14 and one of the first high-volume theatres in Burbank, the Burbank 10. He also was instrumental in changing the face of the Third Street Promenade in Santa Monica. His decision to open AMC’s Santa Monica 7 Theatres provided the impetus for other theatres and upscale retail stores to move into the area.

Some of Rutkowski’s many marketing initiatives included launching the “Silence Is Golden” program which reminded patrons not to talk during the movies, introducing “Clip” as the company-wide mascot in their feature presentation trailers, and rolling out the industry's first wide-scale guest loyalty program with the AMC MovieWatcher Club.

After AMC, Rutkowski had a number of senior management positions on both the exhibition side as well as distribution. He co-founded (with Jonathan Dern) The Bigger Picture, which was a pioneer in the development and introduction of digitally delivered content and films for theatrical exhibition. In 2008, The Bigger Picture was sold to Access Integrated Technologies, which is now Cinedigm Digital.

During Rutkowski’s career, he worked for two other exhibition companies, including overseeing all site selection for the newly launched Sundance Cinemas where he was executive VP and chief operating officer. And at Century Theatres, as executive VP of corporate development, he expanded the circuit with an additional 525 screens in 11 states within two years.

Most recently, Rutkowski owned and operated Digital Attractions, a marketing and distribution company for independent and specialized film.

Rutkowski is survived by his daughter Jennifer Wilkinson, granddaughters Orly and Nya Wilkinson, and sisters Gerry Hannan and Mary Brooks.

In lieu of flowers, the family has requested memorial donations be made to the Lustgarten Foundation for Pancreatic Cancer (www.lustgarten.org) or the Will Rogers Motion Picture Pioneers Foundation (www.wrpioneers.org).

More Cinemas

Marcus Movie Rewards program tops half a million members

Marcus Theatres announced that membership in its Magical Movie Rewards program has reached 500,000 More »

Regal Cinemas searches for 'cheesiest selfie'

From now until August 11, Regal Cinemas and Tostitos are searching for the cheesiest selfie More »

Studio Movie Grill announces coast-to-coast expansion

Studio Movie Grill is stretching to both coasts with new locations announced in Florida, Pennsylvania and California More »

Vue names Kevin Styles managing director for U.K. and Ireland

Vue Entertainment International appointed Kevin Styles to the newly created role of managing director for the U.K. and Ireland More »

ADVERTISEMENT



REVIEWS

Get On Up
Film Review: Get On Up

Chadwick Boseman is sensational in this multi-faceted portrait of troubled, pioneering soul-music giant James Brown. More »

Guardians of the Galaxy review
Film Review: Guardians of the Galaxy

With Marvel’s backing, cult filmmaker James Gunn blasts off for the stars and takes audiences along for a wild, funny ride. More »

Player for the Film Journal International website.


ADVERTISEMENT



INDUSTRY GUIDES

» Blue Sheets
FJI's guide to upcoming movie releases, including films in production and development. Check back weekly for the latest additions.

» Distribution Guide
» Equipment Guide
» Exhibition Guide

ORDER A PRINT SUBSCRIPTION

Film Journal International

Subscribe to the monthly print edition of Film Journal International and get the full visual impact of this valuable resource for the cinema business.

» Click Here

SPONSORSHIP OPPORTUNITIES

Learn how to promote your company at the Film Expo Group events: ShowEast, CineEurope, and CineAsia.

» Click Here