News





Marcus Theatres unveils UltraScreen DLX

Nov 13, 2013

Marcus Theatres will debut its state-of-the-art UltraScreen DLX™ immersive cinema format in Addison, Ill., Oakdale, Minn., and Columbus, Ohio, in time for the new holiday blockbusters.

UltraScreen DLX combines a three-story-high UltraScreen® with spacious DreamLoungerSM leather electric recliner seating and immersive sound to create a deluxe moviegoing experience.

“The UltraScreen DLX auditoriums provide an entirely new moviegoing environment that can only be experienced at Marcus Theatres,” says Rolando B. Rodriguez, president and CEO of Marcus Theatres. “Our three UltraScreen DLX auditoriums are the first to integrate all reserved stadium recliner seating, giant screens of at least 65 feet in width and amazing sound in one complete package, creating the ultimate entertainment destination. These auditoriums are designed and engineered to provide unmatched comfort, razor-sharp digital images and ultra-realistic sound that envelops audiences as never before. Our UltraScreen DLX is the next evolution of the original UltraScreen which Marcus Theatres launched in 1999 as the first branded premium large-format screen in the industry.”

Every seat in the UltraScreen DLX auditoriums is an oversized DreamLounger recliner that the moviegoer can adjust to go from upright to full recline at the touch of a button.

To celebrate the launch of the new UltraScreen DLX, Marcus Theatres is sponsoring a number of giveaways. In each of its inaugural markets, people can enter to win a pair of DreamLoungers to enjoy in their home. Other winners will receive packages of four courtesy passes to the movies of their choice.

The first two UltraScreen DLX auditoriums will open at the Marcus Crosswoods Cinema in Columbus, Ohio, and the Marcus Addison Cinema in Addison, Ill., on Nov. 15, followed by the Marcus Oakdale Cinema in Oakdale, Minn., on Nov. 19. In addition to the UltraScreen DLX auditoriums, DreamLounger seats are also being installed in all other auditoriums at these three locations.


Marcus Theatres unveils UltraScreen DLX

Nov 13, 2013

Marcus Theatres will debut its state-of-the-art UltraScreen DLX™ immersive cinema format in Addison, Ill., Oakdale, Minn., and Columbus, Ohio, in time for the new holiday blockbusters.

UltraScreen DLX combines a three-story-high UltraScreen® with spacious DreamLoungerSM leather electric recliner seating and immersive sound to create a deluxe moviegoing experience.

“The UltraScreen DLX auditoriums provide an entirely new moviegoing environment that can only be experienced at Marcus Theatres,” says Rolando B. Rodriguez, president and CEO of Marcus Theatres. “Our three UltraScreen DLX auditoriums are the first to integrate all reserved stadium recliner seating, giant screens of at least 65 feet in width and amazing sound in one complete package, creating the ultimate entertainment destination. These auditoriums are designed and engineered to provide unmatched comfort, razor-sharp digital images and ultra-realistic sound that envelops audiences as never before. Our UltraScreen DLX is the next evolution of the original UltraScreen which Marcus Theatres launched in 1999 as the first branded premium large-format screen in the industry.”

Every seat in the UltraScreen DLX auditoriums is an oversized DreamLounger recliner that the moviegoer can adjust to go from upright to full recline at the touch of a button.

To celebrate the launch of the new UltraScreen DLX, Marcus Theatres is sponsoring a number of giveaways. In each of its inaugural markets, people can enter to win a pair of DreamLoungers to enjoy in their home. Other winners will receive packages of four courtesy passes to the movies of their choice.

The first two UltraScreen DLX auditoriums will open at the Marcus Crosswoods Cinema in Columbus, Ohio, and the Marcus Addison Cinema in Addison, Ill., on Nov. 15, followed by the Marcus Oakdale Cinema in Oakdale, Minn., on Nov. 19. In addition to the UltraScreen DLX auditoriums, DreamLounger seats are also being installed in all other auditoriums at these three locations.

More Cinemas

National Amusements extends Movio partnership to Showcase Cinemas U.K.

Movio, a company providing marketing data, analysis and campaign creation and management, announced the signing of Showcase Cinemas U.K. More »

Marcus Theatres announces major renovations at select locations

Marcus Theatres announced significant renovations and new amenities at additional locations. More »

Wagner's 'Der Meistersinger' to be broadcast live in cinemas

Metropolitan Opera music director James Levine will conduct Wagner’s epic human comedy Die Meistersinger von Nürnberg in its first-ever “Live in HD” performance More »

'Alice's Adventures in Wonderland' ballet coming to cinemas

Christopher Wheeldon’s ballet Alice’s Adventures in Wonderland will screen in U.S. theatres via Fathom Events More »

ADVERTISEMENT



REVIEWS

Into the Woods
Film Review: Into the Woods

Over-scaled, too dark and only intermittently charming Sondheim musical adaptation does a disservice to a great cast and is often so noisy you can't even appreciate the music. More »

The H obbit: The Battle of the Five Armies
Film Review: The Hobbit: The Battle of the Five Armies

After rewriting the rules for modern fantasy cinema, for the better and worse, Peter Jackson’s six-film Tolkien saga slams, bangs and shudders to a long-overdue conclusion. More »

Player for the Film Journal International website.


ADVERTISEMENT



INDUSTRY GUIDES

» Blue Sheets
FJI's guide to upcoming movie releases, including films in production and development. Check back weekly for the latest additions.

» Distribution Guide
» Equipment Guide
» Exhibition Guide

ORDER A PRINT SUBSCRIPTION

Film Journal International

Subscribe to the monthly print edition of Film Journal International and get the full visual impact of this valuable resource for the cinema business.

» Click Here

SPONSORSHIP OPPORTUNITIES

Learn how to promote your company at the Film Expo Group events: ShowEast, CineEurope, and CineAsia.

» Click Here