Home > News and Features > News > Cinema
'Avatar: Special Edition' 3D coming to theaters
July 8, 2010
Once more, with ... eight additional minutes.
An even longer version of James Cameron's 3D epic adventure "Avatar" will return to theaters worldwide on Aug. 27. Fox expects to re-release a 170-minute version of the winter blockbuster in about 400 theaters, featuring all 3D venues and dozens of high-grossing Imax auditoriums.
An "Avatar" special-edition Blu-ray Disc release is anticipated in November, but this is no mere ploy to hype that. Studio execs figure the theatrical reemergence will add at least tens of millions of dollars to the picture's record domestic and international cumes.
"Avatar" has rung up $2.73 billion in global coin, $749.6 million of its grosses coming in the U.S. and Canada.
"Audiences repeatedly told me they wanted more of Pandora, and wished they could have stayed there longer," Cameron said. "So we're making that possible."
Cameron said the eight minutes of new scenes will feature "new creatures and action scenes."
Returning to theaters in late August, the film will have come full circle: Cameron first teased moviegoers with a preview of 15 minutes from the film that was unveiled in moviehouses last Aug. 21.
"Whether you already love the movie, or you've never seen it, with this special edition, you'll be seeing it like never before," Cameron said.
-The Hollywood Reporter
'Avatar: Special Edition' 3D coming to theaters
July 8, 2010
An even longer version of James Cameron's 3D epic adventure "Avatar" will return to theaters worldwide on Aug. 27. Fox expects to re-release a 170-minute version of the winter blockbuster in about 400 theaters, featuring all 3D venues and dozens of high-grossing Imax auditoriums.
An "Avatar" special-edition Blu-ray Disc release is anticipated in November, but this is no mere ploy to hype that. Studio execs figure the theatrical reemergence will add at least tens of millions of dollars to the picture's record domestic and international cumes.
"Avatar" has rung up $2.73 billion in global coin, $749.6 million of its grosses coming in the U.S. and Canada.
"Audiences repeatedly told me they wanted more of Pandora, and wished they could have stayed there longer," Cameron said. "So we're making that possible."
Cameron said the eight minutes of new scenes will feature "new creatures and action scenes."
Returning to theaters in late August, the film will have come full circle: Cameron first teased moviegoers with a preview of 15 minutes from the film that was unveiled in moviehouses last Aug. 21.
"Whether you already love the movie, or you've never seen it, with this special edition, you'll be seeing it like never before," Cameron said.
-The Hollywood Reporter
More Cinemas
Cineplex raises $1 million for Starlight FoundationCineplex Entertainment announced that it raised $1 million for the Starlight Children’s Foundation Canada in 2011. More » |
Marcus Theatres to acquire Duluth OMNIMAXMarcus Theatres will acquire the former OMNIMAX Theatre located in the Duluth Entertainment Convention Center adjacent to the company’s 10-screen Duluth Cinema at 300 Harbor Drive in Duluth, MN. More » |
Cinemagic plans 8-plex in Sturbridge, Mass.Cinemagic Stadium Theaters received approval to build a new cinema complex at the Center at Hobbs Brook in Sturbridge, Mass., for a summer 2012 opening. More » |
Former ShoWest executive director Herb Burton diesIndustry veteran Herb Burton, who for 21 years was the executive director of ShoWest, passed away on Jan. 25. More » |
ADVERTISEMENT
REVIEWS

Film Review: The Woman in Black
The unimaginative approach of both director and screenwriter make this attempt at classy horror singularly uninvolving and lacking in the essential element of surprise. More »

Film Review: Big Miracle
Fictional treatment of the 1988 effort to rescue three whales trapped under Alaskan ice features a wide-ranging cast of characters and offers solid family entertainment. More »
ADVERTISEMENT
INDUSTRY GUIDES
» Blue Sheets
FJI's guide to upcoming movie releases, including films in production and development. Check back weekly for the latest additions.
ORDER A PRINT SUBSCRIPTION

Subscribe to the monthly print edition of Film Journal International and get the full visual impact of this valuable resource for the cinema business.
SPONSORSHIP OPPORTUNITIES
Learn how to promote your company at the Film Expo Group events: ShowEast, CineEurope, and CineAsia.
