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Cinemeccanica brings 'immersive cinema' to Venice, Italy

Dec 10, 2013

Cinema technology company Cinemeccanica has collaborated with IMG Cinemas Multiplex on a modern, deluxe “immersive cinema” opening Dec. 11 in Venezia Mestre, Italy.

The theatre will feature Cinemeccanica’s Cinecloud™ Lux, a laser-driven projector promising superior brightness and a vivid range of colors. The complex also employs the Dolby Atmos™ immersive sound system.

Pier Carlo Ottoni, sales and marketing director of Cinemeccanica, declared. “To be the first to start the immersive cinema age, introducing laser-driven projection and multidimensional sound in a unique auditorium, make us proud for the constant capacity to innovate and also because the first cinema of this type will be in Italy.”


Cinemeccanica brings 'immersive cinema' to Venice, Italy

Dec 10, 2013

Cinema technology company Cinemeccanica has collaborated with IMG Cinemas Multiplex on a modern, deluxe “immersive cinema” opening Dec. 11 in Venezia Mestre, Italy.

The theatre will feature Cinemeccanica’s Cinecloud™ Lux, a laser-driven projector promising superior brightness and a vivid range of colors. The complex also employs the Dolby Atmos™ immersive sound system.

Pier Carlo Ottoni, sales and marketing director of Cinemeccanica, declared. “To be the first to start the immersive cinema age, introducing laser-driven projection and multidimensional sound in a unique auditorium, make us proud for the constant capacity to innovate and also because the first cinema of this type will be in Italy.”

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