News





IMAX names Eileen Campbell chief marketing officer

May 31, 2013

"We believe Eileen's impressive marketing and leadership credentials coupled with her analytic-based approach to brand-building will help us to strengthen and extend our brand value in support of our continued growth,” said IMAX CEO Richard L. Gelfond.

Campbell's career spans over 30 years in senior executive positions with industry-leading organizations, most notably with Millward Brown, one of the world's top global brand-consulting agencies, with a client roster that includes 81 of the world's top 100 brands. Campbell most recently served as the company's global chief executive officer where she was responsible for 78 offices in 51 countries. Prior to Millward Brown, she held senior leadership roles with market-leading research and insight firms including Angus Reid Group, NFO Worldgroup and Maritz.

Campbell stated: "I've been a fan of the IMAX brand for many years and I am thrilled to be joining such a great company. Few brands in the world have created such an emotionally engaging and differentiated entertainment experience and I see immense opportunity for the business as it expands globally. It's truly an exciting time to be part of IMAX."


IMAX names Eileen Campbell chief marketing officer

May 31, 2013

"We believe Eileen's impressive marketing and leadership credentials coupled with her analytic-based approach to brand-building will help us to strengthen and extend our brand value in support of our continued growth,” said IMAX CEO Richard L. Gelfond.

Campbell's career spans over 30 years in senior executive positions with industry-leading organizations, most notably with Millward Brown, one of the world's top global brand-consulting agencies, with a client roster that includes 81 of the world's top 100 brands. Campbell most recently served as the company's global chief executive officer where she was responsible for 78 offices in 51 countries. Prior to Millward Brown, she held senior leadership roles with market-leading research and insight firms including Angus Reid Group, NFO Worldgroup and Maritz.

Campbell stated: "I've been a fan of the IMAX brand for many years and I am thrilled to be joining such a great company. Few brands in the world have created such an emotionally engaging and differentiated entertainment experience and I see immense opportunity for the business as it expands globally. It's truly an exciting time to be part of IMAX."

More Cinemas

Studio Movie Grill announces coast-to-coast expansion

Studio Movie Grill is stretching to both coasts with new locations announced in Florida, Pennsylvania and California More »

Vue names Kevin Styles managing director for U.K. and Ireland

Vue Entertainment International appointed Kevin Styles to the newly created role of managing director for the U.K. and Ireland More »

Jody and Stan Reynolds to receive ShowEast Distinguished Service Award

Jody and Stan Reynolds will receive the 2014 Al Shapiro Distinguished Service Award at ShowEas More »

AMC Theatres spending $600M to add fully reclining seats

AMC Entertainment Holdings is spending $600 million to remodel its theatres with larger, fully reclining seats More »

ADVERTISEMENT



REVIEWS

Hercules
Film Review: Hercules

Legendary strongman is caught in the middle of a brutal civil war in a fast-paced vehicle for Dwayne Johnson. More »

Lucy
Film Review: Lucy

Drugs unleash the full potential of the brain with tragic results in Luc Besson's sci-fi adventure. More »

Player for the Film Journal International website.


ADVERTISEMENT



INDUSTRY GUIDES

» Blue Sheets
FJI's guide to upcoming movie releases, including films in production and development. Check back weekly for the latest additions.

» Distribution Guide
» Equipment Guide
» Exhibition Guide

ORDER A PRINT SUBSCRIPTION

Film Journal International

Subscribe to the monthly print edition of Film Journal International and get the full visual impact of this valuable resource for the cinema business.

» Click Here

SPONSORSHIP OPPORTUNITIES

Learn how to promote your company at the Film Expo Group events: ShowEast, CineEurope, and CineAsia.

» Click Here