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L.A. Office debuts Entertainment Marketing Week

July 19, 2010

The L.A. Office announced the first Entertainment Marketing Week to coincide with the 13th annual RoadShow Hollywood, Sept. 13-16. Events will take place in venues including Grauman’s Chinese Theatre, the new W Hollywood, Universal Studios and the Disney Concert Hall.

“With over 600 marketers coming to L.A. for RoadShow, we wanted to open up the week to more of the local entertainment marketing community,” said Mitch Litvak, president of The L.A. Office. The schedule includes a day of workshops and a tour of L.A. marketing opportunities.

RoadShow Hollywood introduces brand marketers and agencies to upcoming entertainment opportunities from the film, television, gaming and music industries through a “show-and-tell” format. Studio presenters include DreamWorks Animation, Lionsgate Films, Paramount Pictures, Sony Pictures Entertainment, Universal Pictures and Walt Disney Studios. A list of past presenters can be found at www.laofficelounge.com/go/roadshow/presenters.


L.A. Office debuts Entertainment Marketing Week

July 19, 2010

The L.A. Office announced the first Entertainment Marketing Week to coincide with the 13th annual RoadShow Hollywood, Sept. 13-16. Events will take place in venues including Grauman’s Chinese Theatre, the new W Hollywood, Universal Studios and the Disney Concert Hall.

“With over 600 marketers coming to L.A. for RoadShow, we wanted to open up the week to more of the local entertainment marketing community,” said Mitch Litvak, president of The L.A. Office. The schedule includes a day of workshops and a tour of L.A. marketing opportunities.

RoadShow Hollywood introduces brand marketers and agencies to upcoming entertainment opportunities from the film, television, gaming and music industries through a “show-and-tell” format. Studio presenters include DreamWorks Animation, Lionsgate Films, Paramount Pictures, Sony Pictures Entertainment, Universal Pictures and Walt Disney Studios. A list of past presenters can be found at www.laofficelounge.com/go/roadshow/presenters.

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