Rob Rinderman

Pods of Wonder: mk2 pioneers turnkey virtual reality spaces

There seem to be more acronyms than ever to keep track of these days.

What's New at Noovie? NCM's rebranded pre-show adds arcade games and more

With more theatres offering cinemagoers the opportunity to arrive later thanks to the option of reserving their auditorium seats in advance, “Noovie gives movie audiences a reason to arrive early to discover what's next,” says National CineMedia (NCM) chief executive officer Andy England....

Creating an Experience: New Cinionic venture expands the definition of moviegoing

“We need to increase the WOW effect for today’s cinemagoers,” says Cinionic CEO Wim Buyens.

Technically Speaking: CinemaCon 2018 unveils new innovations for cinemas

The 2018 edition of CinemaCon is fading fast in the rearview mirror, leaving multiple memories, meeting follow-ups, prospective new biz leads and a wad of business cards from industry attendees we’ve met, all while trying to recall what next steps, if any, should be taken.

Game On! Cinemas are exploring the wide world of eSports

According to Wikipedia, at its most basic level eSports is defined as a form of videogame competition.

Waiting for the Movie? Shall We Play a Game?

There are many reasons to get to the theatre early, but with the relatively new amenity of advance reserved seating, some cinemagoers are opting to arrive closer to the scheduled showtime of the main feature film, skipping the pre-show advertising reel as well as studio trailers for upcoming titles.

Changing with the Times: Alan Roe and JACRO continue to serve cinemas' needs

JACRO (aka Jack Roe Companies) bills itself as a global cinema IT company with a primary focus on managing five sub-sectors: PoS (Point of Sale), digital signage, mobile apps, phone systems and websites.

Expanded Reach: Fandango acquires MovieTickets and plans more consumer innovations

In mid-October 2017, Fandango announced an agreement to acquire its longtime rival in the cinema ticketing space, MovieTickets.com.

Group Outings: Atom Tickets adds new promotions to its social movie-ticketing service

Atom Tickets is a social movie-ticketing app that’s been around since 2014.

Predicting Success: Movio analyzes data to help exhibitors serve audiences better

In today’s globally competitive business world, it’s a never-ending “big data” battle for organizations to effectively identify and target their existing and prospective consumers. The most effective marketers are constantly striving to reach, or at least profile, their exact customers, keeping...