AMC Theatres selects Arts Alliance Media for TMS refresh

Technology and New Products

AMC Theatres, the largest theatre circuit in the world, has selected Arts Alliance Media’s Screenwriter Theatre Management System (TMS) to manage approximately 2,600 digital cinema screens in the USA.

“AAM and AMC share a very similar vision for the future of digital cinema, so it was no surprise that they could deliver what we needed—a solution that undertakes the core tasks of a TMS but also offers significant additional value and provides the foundations for future innovation,” said Mark Latimer, AMC’s VP, sight and sound. “Screenwriter gives us the immediate ability to optimize our digital cinema operations and drive increased efficiencies, while providing a platform for future innovations.”

John Aalbers, CEO of Arts Alliance Media said, “It is terrific to be entering into this technology partnership with AMC. Their ambitious vision for how software solutions can enable future cinema innovation means they are a perfect partner for AAM. Our team is really looking forward to this project and ensuring that AMC quickly maximizes the benefits. There is a lot we can do together to support AMC now and in the years ahead.”

Screenwriter will give AMC complete visibility and control over content, KDMs (Key Delivery Messages) and real-time playback information from all screens, meaning any problems can be spotted and resolved quickly. The software also supports integrations with a range of external systems, including point-of-sale systems and third-party advertising providers.

This deal expands Arts Alliance Media’s software footprint to around 40,000 cinema screens worldwide, and is the company’s first large-scale TMS deal in North America.