EclairPlay platform now available in U.S., Western Europe and Australia

Technology and New Products

Eclair announced that EclairPlay, its new content platform connecting cinema exhibitors, content owners and distributors around the world, is now available in the USA, Belgium, Denmark, France, Spain, United Kingdom, Ireland and Australia. EclairPlay will also be launched in Germany in late April as a new and enhanced version of TrailerLoop, a promotional tool for cinema exhibitors.

“One of EclairPlay’s newest features comes from the recent launch of EclairExpress, our software-only server-less solution that allows theatre operators to access all platform features as well as secure DCPs, without any dedicated hardware,” explained Barry Rebo, Eclair USA managing partner. “This brings even greater flexibility to cinema exhibitors as well as film festivals adopting this new business solution. It’s accessible regardless of the type of content receiver in their projection booth. Thanks to a new proprietary broadband protocol developed by our engineers, we are deploying this solution for cinemas equipped with even the most modest of bandwidth connections.”

“In Germany, TrailerLoop will be relaunched under the EclairPlay brand. The new offer will be fully available in late April,” said Georg Miros, Eclair Berlin's sales and business development manager. “With EclairPlay, we go a step beyond our current offer with TrailerLoop, primarily focusing on trailers and promotional assets. Cinema exhibitors across Germany and Austria will be able to order with the same level of confidence, including secure feature DCPs via electronic delivery, and instantly gain access to publicity material kits developed by content owners and distributors.”

“Accessible from any device, EclairPlay offers a new world of content and solutions to support our clients’ daily business needs,” stated Ana Fernandez, European sales director for EclairPlay. “Subject to rights availability provided by rights-holders, EclairPlay offers first- and second-run film releases, event-cinema premieres, film festival offerings, collections and more, all within a user-friendly interface. It will be demoed by our dedicated EclairPlay sales teams at CinemaCon in Las Vegas on April 23-26, the Cannes Film Festival on May 8-19, HDF Kino 2018 Kongress in Baden-Baden, Germany on May 15-17, and at CineEurope in Barcelona, Spain on June 11-14.”