Spotlight Cinema Networks names Stella Barrett to sales post
Stella Barrett was appointed VP, Central Region sales, at Spotlight Cinema Networks. Barrett joins Spotlight from TV One, where she spent three years as sales director responsible for selling linear and non-linear networks, along with managing relationships with top agencies and clients across the marketplace.
Previously, Barrett worked as a national accounts director for eight years at National CineMedia (NCM) where she collaborated with clients, media buyers and internal departments on custom integrated programs designed to increase client involvement, sales and consumer brand engagement. During her tenure at NCM, Barrett was consistently ranked as a top sales performer who broke almost three-dozen new accounts. She also held the positions of account manager at Parade magazine, and media and events organizer at Ace Hardware, where she managed a marketing/sales staff of 15 with a budget of $65 million. Barrett began her media career at the advertising agency Foote Cone & Belding.
“Stella is a well-rounded media professional with extensive agency, client and sales experience,” said Spotlight president Michael Sakin. “Not only does she have a deep understanding of the cinema advertising marketplace, but her knowledge of cable, mobile and online media will also be a tremendous asset to the Spotlight team. We’re thrilled to have her join our organization.”
Spotlight Cinema Networks is a cinema-advertising company dedicated to luxury and art-house theatres.