Ymagis Group announces pact with Nordisk Cinemas

Technology and New Products

Ymagis Group. European specialist in digital technologies for the cinema industry, announced an agreement with leading Scandinavian cinema chain Nordisk Film Cinemas (Egmont) to oversee technical customer service and field services for Nordisk’s entire network of 21 locations across Norway, representing a total of 78 screens.

“Following an agreement concluded this past summer with German cinema exhibitor CineStar, we are thrilled to partner with such a renowned and well-respected company which has been part of film history for more than 100 years,” said Jean Mizrahi, founder, president and CEO of Ymagis Group. “This agreement with Nordisk Film Cinemas will strengthen our Northern European operations while demonstrating our ability to manage Nordisk’s technical requirements effectively, with direct cost benefits for the cinema exhibitor as well as for our other existing clients across Scandinavia.”

For Till Cussmann, senior VP of Ymagis business unit CinemaNext, “This deal with Nordisk is another big step in our strategy to increase our market share in Scandinavia, built on existing and similar service agreements in Denmark for 21 sites [148 screens], and our partnership with our technical partner in Norway, Kino & AV Teknikk, concluded last year. We aim to provide the highest level of customer service, monitoring and support for the 78 Nordisk cinema screens through our customer service with local assistance from our own field technicians. It’s a privilege for us to work with Nordisk.”

“Our industry is rapidly changing and it’s time for us to develop a cost-effective approach to carrying out services such as monitoring, year-round customer service and spare parts inventory with CinemaNext,” explained Asger Flygare Bech-Thomsen, CEO of Nordisk Film Cinemas.

CinemaNext provides cinema exhibition services from projection equipment and audio systems to cinema outfitting, TMS, digital signage, screens and seating.