Boxing returns to U.S. movie theatres
NCM Fathom, in association with Mayweather Promotions and Golden Boy Promotions, will bring live world championship boxing to the big screen in high-definition for the first time ever with the Sept. 19 broadcast of the 12-round welterweight fight between six-time world champion Floyd “Money” Mayweather and five-time world champion Juan Manuel “Dinamita” Marquez, plus the televised undercard, from the MGM Grand Garden Arena in Las Vegas.
The match marks the return of boxing to movie theatres for the first time in nearly three decades.
Scheduled for more than 170 U.S. cinemas, “Mayweather vs. Marquez: Number One/Numero Uno” will take place on what is historically considered boxing’s biggest weekend, Mexican Independence Day.
“I can’t wait to get back into the ring to reclaim my rightful place as boxing’s pound-for-pound king while fans in movie theatres across the country experience it all live in high-definition on 40-foot-screens,” said Mayweather. “If you can’t be ringside, this is another great way to see my return to the ring.”
The first boxing match publicly shown in movie theatres was the Eric Boon vs. Arthur Danaher fight in London seen in only three theatres on Feb. 23, 1939. The first boxing match shown in U.S. movie theatres was the Joe Louis vs. Lee Savold bout from Madison Square Garden in New York on June 15, 1951. The last fight to be widely shown in cinemas was Sugar Ray Leonard’s victory over Roberto “Fists of Stone” Duran on Nov. 25, 1980.
Among the theatre circuits participating in the Mayweather-Marquez event are AMC Entertainment, Celebration! Cinema, Cinemark Holdings, Cobb Theatres, Goodrich Quality Theaters, Hollywood Theaters, Kerasotes Showplace Theatres, Malco Theatres, Marcus Theatres, National Amusements and Regal Entertainment Group.