Will Rogers, AMC partner on 'bring your baby' matinees
The Will Rogers Institute has partnered with AMC Theatres to provide a moviegoing experience especially for new mothers and generate funds for the Will Rogers Institute.
Moviegoers can see a current film the first Tuesday of each month in a baby-friendly environment. Cry-babies? Breastfeeding? Stroller parking? All of the above are allowed at these special showings. Parents can get out of the house and feel good about having fun.
A portion of the ticket purchase will be donated to the Will Rogers Institute. Funds raised will benefit their neonatal program, which helps provide equipment to neonatal intensive-care units (NICUs) nationwide. Proceeds also help fund the research and treatment of pulmonary diseases as well as support their efforts to distribute health-education materials to the general public.