Screenvision announces five promotions


Leading cinema-advertising company Screenvision, announced five promotions: Mike Henry to senior VP, and Bernadette McCabe, Kristen Edge, Michael Benowitz and Howard Chen to VPs.

Having been with Screenvision since 2004, Henry has led the company’s digital rollout and is currently responsible for all technology including application development, engineering and program management functions.

McCabe, the new VP of business strategies, joined Screenvision in 2005 and was added to the exhibitor relations department in 2008. Now leading the sales planning department, Edge joined the company in 2005 as a sales proposal coordinator in campaign management.

Benowitz, the new VP of financial planning and analysis, provided financial support and analysis during the sale of Screenvision to Shamrock Capital.

Chen, the new VP of campaign management, has been responsible for the day-to-day scheduling and trafficking of all campaigns in the pre-show. He has been recently working on the testing and rollout of Screenvision’s new campaign management system.