Arts Alliance Media supplies software to UFA Cinemas
Germany’s UFA Cinemas is utilizing Arts Alliance Media’s flagship TMS software Screenwriter on their 41 screens across four sites, in Düsseldorf, Dresden, Stuttgart and Recklinghausen, to manage all aspects of their digital-cinema operations. This is the first deal under the new AAM/dcinex reseller partnership in Europe.
UFA Cinemas, which has an existing VPF (Virtual Print Fee) deal with dcinex, will continue to receive maintenance and technical support from the company, but through this new reseller agreement, also now has access to AAM’s software products.
UFA Cinemas, headed by Marianne Riech, has a long history in the German cinema market. Mrs. Riech’s father, Heinz Riech, was a pioneer in exhibition in Germany, and UFA now carries on the dynasty as one of the oldest chains in Germany.
Eric Stevens, Arts Alliance Media’s commercial director, said, “We are delighted to have our first deal under the dcinex partnership. AAM have been in Germany for many years in a VPF capacity and are delighted to now be working with partners to bring our software to exhibitors big and small. UFA is an institution in the German exhibition market and we’re thrilled to be working with them.”
Arts Alliance Media has already installed 450 screens in Germany with CineStar, and is currently working with other exhibitors of various sizes. Screenwriter, AAM’s Theatre Management System, is currently installed on over 15,000 screens around the world.
Integrators in Germany who would like to discuss AAM’s reseller partner program should contact Harry Schusterov at firstname.lastname@example.org.