CineAsia to honor TOHO Cinemas and president Kazuhiko Seta
TOHO Cinemas and its president, head of sales, internal control and corporate planning, Kazuhiko Seta, will be honored on Dec. 12 with the CineAsia “Exhibitor of the Year” Award at this year’s convention in Hong Kong.
“It is a great honor to be able to single out the achievements of TOHO Cinemas and Kazuhiko Seta at this year’s CineAsia”, noted Robert H. Sunshine, the show’s co-managing director. “Despite many demographic obstacles, TOHO Cinemas has emerged as Japan’s leading cinema by employing the latest technologies and putting the customer first.”
Despite a wide variety of obstacles in Japan such as a decreasing birth rate, an increasingly aging population, an overall shrinking population, and the increasing popularity of video-on-demand services, in 2012 Seta led TOHO Cinemas to achieve the highest market share in the last five years. This was achieved by aggressively adopting new technologies such as digital projection, 3D, and ticket vending machines and by streamlining its cinema operations. As a result, TOHO Cinemas recorded the highest profits since its foundation in 1997 in the fiscal year 2012.
TOHO Cinemas currently has 62 sites with 567 screens, including five sites with 56 screens managed jointly with other exhibitors, and will have 63 sites with 577 screens by the end of this year.
Previous recipients of the “Exhibitor of the Year” award at CineAsia include: Jerry Ye (Wanda Cinemas); Naoshi Yoda (TOEI & T-Joy); Irving Chee (Golden Screen Cinemas); Tushar Dhingra (BIG Cinemas); Bob Vallone (Lark International Multimedia Ltd.), and Masaharu Takahashi, Toho Co., Ltd.
CineAsia 2013 will take place Dec. 10-12 at the Hong Kong Convention and Exhibition Centre.