Cobb Theatres to expand rollout of Auro 11.1
Cobb Theatres will expand the rollout of Barco’s Auro 11.1 immersive audio systems in its premium auditoriums following deployments of Auro 11.1 in its Lakeland, Florida and Leesburg, Virginia sites.
“We have crunched the numbers and Barco’s Auro 11.1 is the most affordable solution to bring immersive audio to our patrons,” commented Jeremy Welman, COO of Cobb Theatres. “For this reason we are incorporating Auro into our aggressive expansion plans over the next few years, starting with the installation of Auro 11.1 in some of our existing auditoriums. Barco has been a trusted digital projection partner for many years, and we are excited to expand our relationship by procuring their cutting-edge cinema sound technology.”
Auro 11.1 consists of three layers (traditional surround sound with height and overhead layers), which enables studio sound mixers to move objects around in space to create the most lifelike acoustical experience. Auro 11.1 is fully compatible with existing audio equipment and current workflows.