Marcus to renovate Sheboygan Cinema
Marcus Theatres announced the complete renovation of its Marcus Sheboygan Cinema in Sheboygan, Wisconsin. The overhaul includes a refreshed and updated exterior as well as a remodeled lobby with new concession stand, box office and interior finishes. A Zaffiro’s Express, which offers guests new food and beverage options to enjoy during the show, will be located in the new lobby.
The most significant change at the theatre will be the replacement of the seats in every auditorium with DreamLoungers℠, Marcus Theatres’ signature seating concept. The Marcus Sheboygan Cinema will be the first all-DreamLounger location in the state of Wisconsin.
DreamLounger electric leather recliners offer extra comfort, allowing the moviegoer to go from upright to a full recline position at the touch of a button. To accommodate the plush, oversized recliners, auditoriums will be remodeled to allow for more space between rows and to double the legroom from 42 inches to a spacious 84 inches.