Adam Mizel joins board at Audience Entertainment
Audience Entertainment, an entertainment technology company pioneering big-screen interactive through its proprietary iD (interactive Dimension™) technology, announced the addition of Adam Mizel, chief operating officer of Cinedigm, to their board of directors.
Prior to his 2011 appointment as COO, Mizel had previously served as Cinedigm’s chief financial officer and chief strategy officer since August 2009 and as interim co-CEO from June 2010 through December 2010. From 2005 to 2012, Mizel was the managing principal at Aquifer Capital Group, LLC.
"I have been following Audience Entertainment for a number years," says Adam Mizel, "as a strong believer in the future of cinema I am excited to join the company's board of directors. As a leading independent content and movie distributor, we at Cinedigm believe an interactive theatrical experience can enhance the marketing of content and greatly improve the audience experience. Audience Entertainment can play a vital role in this next-generation theatrical experience."
“Having led the successful development of Cinedigm's expanding content business and digital-cinema footprint, few people understand our world—and our opportunities—better than Adam,” says Audience Entertainment CEO and founder Barry Grieff. “As we begin to grow and scale our business not only abroad, but also here at home, we’re excited to have Adam’s input and expertise.”
In the past five years, Audience Entertainment has implemented its technology, which reads and reacts to audience movement, in movie theatres, arenas, stadiums and concert venues in eight countries and on four continents. By physically engaging the audience, Audience Entertainment is creating new opportunities in advertising, alternative content, movie trailers and more.