Second annual Event Cinema Conference announces lineup


The Event Cinema Association (ECA) announced the lineup for its second annual conference, taking place at the recently restored independent cinema The Genesis in Mile End, East London, on Oct. 16, 2014.

Featuring two panel discussions concerning marketing event cinema and a focus on new business models and technology, the conference also has a new format, a total of six breakout sessions taking place over the course of the day. Sponsors of the conference include DSAT Cinema, LANsat, Rentrak, Philips, DCM and Audience Entertainment.

Melissa Cogavin, managing director of the ECA, said, “Last year’s conference was a sell-out event, attended by 180 delegates from 19 countries worldwide, and we were delighted by the demand, emphasizing the need for such an event at a key time in the sector’s growth. We listened to feedback afterwards and felt that given the diverse nature of the audience, comprised of all manner of business backgrounds, it’s impossible to make every topic on the stage relevant to everyone. The creation of breakout sessions means the delegates can choose subjects that interest them particularly and meet with like-minded people and ultimately it’s better value for money, especially given the distances some will be traveling.”
Speakers from the U.K., U.S., Canada, France, Poland and Germany, among others, are due to take the stage during the course of the day, and the breakout sessions will tackle subjects rarely given serious attention, but which are essential to Event Cinema, such as “Production and Financing,” “Rights Acquisition,” “Practicalities in Live Delivery” and “Utilizing the Intermission to Generate Revenue.”

The second annual ECA Awards, sponsored by Rentrak, which will also take place at the conference. Categories include Best Box Office, Excellence in Programming and Excellence in Exhibition. The ECA’s annual general meeting will also take place for members on the morning of the conference.

Tickets and regular program, sponsor and speaker updates are available at: