‘Split’ threepeats at number one over Super Bowl weekend
As expected, this weekend’s total grosses could best be described as “slight,” as millions crowded around their TVs on Sunday to watch the Patriots squeak out a last-second win against the Falcons at the LI Super Bowl. On the movie side of things, M. Night Shyamalan's Split took the win for the third week running, with a $14.5 million weekend gross bringing its total haul up to $98.7 million. When Split passes the $100 million mark, it will be the fifth Shyamalan to do so and the first since 2010’s The Last Airbender (which, incidentally, had more than ten times Split’s budget).
Among new releases, the highest earner was Paramount’s Rings, which took spot number two with an unimpressive $13 million. That’s the lowest opening for the series so far, lagging behind The Ring ($15 million) and the critically maligned The Ring Two ($35 million opening). Add in $15.2 million in international grosses, and Rings has earned back its $25 million production budget… but with overwhelmingly negative reviews and a C- CinemaScore, don’t expect this one to pick up much more over the coming weeks.
Following Rings, the rest of the top five went to holdovers A Dog’s Purpose (weekend gross $10.8 million, total gross $32.9 million), Hidden Figures (weekend gross $10.1 million, total gross $119.4 million) and La La Land (weekend gross $7.4 million, total gross $118.3 million). You have to go down to spot number nine to find the weekend’s other new wide release, STX Entertainment’s The Space Between Us, which brought in a mere $3.8 million on 2,812 screens. Still, that film’s $1,323 per-theatre average is only the second lowest among the weekend’s new releases. An even bigger faceplant belonged to Sony Pictures Classics’ The Comedian, which earned $1.1 million on 848 screens for a PTA of $1,323.
The highest PTA of the week went to Jamal Joseph’s Chapter & Verse, which earned $32,713 on a single screen. Following it is the $16,500 PTA of Raoul Peck’s I Am Not Your Negro, which surfed a wave of critical acclaim and increased name recognition—due in part to its recent Best Documentary Oscar nomination—to a $709,500 opening on 43 screens. Both films will expand over the next several weeks.