China’s State Administration of Press, Publication, Radio, Film and Television (SAPPRFT) reported that on Nov. 20, 2017, the country for the first time broke the magical box-office threshold of 50 billion yuan ($7.5 bil.), setting a new record.
Considering that India is by far the largest film-production country in the world in terms of the sheer number of new local movie titles being released each and every year, the nation remains woefully underscreened.
Prior to joining PVR Ltd. as chief marketing officer in May of 2006, Gautam Dutta had enjoyed a fruitful career as an advertising professional, first with Lowe Lintas and subsequently with Rediffusion Y&R, during which time he serviced the PVR account.
According to the Korean Film Industry 2016 report published by the Korean Film Council (KOFIC), total admissions in 2016 amounted to 217 million, which works out to an average per-capita attendance of 4.2 times per year.